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Manthan Pharma Research : Solution Map |
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| Home » Services » Pharma Research » Market
Research |
| Manthan specializes in helping its clients in tracking, measuring and planning effective brand management strategy including messaging and positioning. Manthan serves the complete market research lifecycle starting from setting research objectives to reporting. |
Full Service Market Research |
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| Manthan uses both online and telephonic (standalone / hybrid) methodologies for primary data collection. Manthan is capable of conducting international primary research efforts in over 75 countries across 10 major international languages. |
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Primary Data Collection
Manthan uses both online and telephonic (standalone / hybrid) methodologies for primary data collection.
Web-based interviews
Internet or Web-based interview techniques have become a highly-effective and widely-accepted method for collecting primary data. Manthan programs and hosts questionnaires that include sophisticated features such as list randomization and rotation, complex branching, as well as customized validation and error checking. |
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 Read More on our Online Market Research
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Structured telephone interviews
In both business-to-business and consumer research, one of the best ways to collect primary data is through structured telephone interviews. Manthan partners with our clients to develop questionnaires that are clear, concise, and provide meaningful data from qualified respondents. Manthan regularly conducts telephone studies that range in size from 30 to more than 1,000 completed interviews.
Telephone Assisted Web interviews
To generate better response to primary research and at the same time afford the ease of web based convenience, Manthan conduct a combination of primary web interview guided by trained researchers who assist respondents to complete the web responses on phone. The researchers also follow-up with calls to panelist respondents for additional clarifications and ensuring that the web responses are information loaded.
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Analysis & Reporting
Manthan provides coding, crosstabulation, advanced analysis, reporting, and dashboarding services. We can prepare the results of your analysis in PowerPoint, Excel, HTML, Word, or even interactive dashboards. |
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Online Surveys
Manthan has helped clients stay ahead by providing comprehensive Internet Survey solutions ranging from online respondent management to survey programming and hosting services. Clients leverage Manthan repertoire of online services to execute and manage research studies right from survey programming through data delivery in record timelines and across multiple languages.
Survey Programming Services
- Tools: mr.Script, ConfirmIT, Persues, SurveySite, QuestionPro
- Quotas
- Rotations
- Auto-marking
- Custom branding
- Convenient exports (Excel, SPSS, ASCII.)
- Multi-language surveys (English, German, French, Portuguese, Dutch, Italian, Spanish, Chinese, Korean, Japanese)
Respondent Management Services:
- Lists/ Panel recruitment
- Invitations
- Respondent walk through (hybrid)
- Response management
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