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Services that create real business advantage.
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Our solutions provide you total support in all strategic and tactical decision making, at all stages of the product lifecycle.
You’ll enjoy comprehensive quality and cost value, through Manthan’s global delivery model. And we bring to the table the expertise to work across multiple data sources, including internal primary sales data, primary market research data, transactional data from secondary sources, and market information in structured and unstructured formats.
Think of us as your extended product strategy support and analytics team. A team that delivers value not only in terms of cost, but also through swift delivery cycles, by leveraging our global delivery model. You’ll find that our round the clock business operations ensure faster delivery of services. The guiding principle behind this is – ‘Information Delayed is Information Wasted’.
As an organization, Manthan is fostering a fundamental change in the way the pharmaceutical and retail industries uses offshore capabilities for business performance improvement: “more analytics for less”.
Up till now, in most organizations, the benefits of outsourcing have been limited to IT. Today, in a true off-shoring revolution, Manthan helps other key functions, like Sales, Marketing and Brand Management, reap the benefits of offshore outsourcing.
We offer a unique blend of technology competency focused on the analytics space, and industry experience aligned to pharmaceuticals and retail.
At Manthan, we have broadly categorized our services into three categories:
Market Research
What makes buyers switch from one brand to another? What drives purchase? What is the perception of your brand?We can help you answer these questions, and more. Equipping you with business transforming intelligence about purchase behavior, awareness, loyalty, usage, messaging and brand equity.
Market Analytics
Need to track competition and understand changing market dynamics? Need to forecast demand by the product, by the category?We can help you with all this, and more. Look to us for competitive intelligence, sales performance, effect of new product launch, forecasting.